May 21, 2012
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Jan - December 2011 vs 2010
Jan - December 2011 vs 2010
January 9, 2012
Click here
to download this table in Excel
Publication
2011* Dollars
2010*Dollars
%CHG
2011* Pages
2010* Pages
%CHG
AARP-THE MAGAZINE
163,337,736
131,222,601
24.5
271.54
209.76
29.5
ALL YOU
38,844,904
33,666,275
15.4
959.32
1,048.52
-8.5
ALLURE
161,228,761
152,504,576
5.7
1,179.19
1,168.15
0.9
AMERICAN BABY
105,468,053
97,351,138
8.3
506.49
492.38
2.9
AMERICAN PHOTO
6,527,963
6,041,383
8.1
192.11
186.91
2.8
AMERICAN WAY
35,729,708
43,489,400
-17.8
1,116.41
1,365.77
-18.3
ARCHITECTURAL DIGEST
111,699,758
97,477,123
14.6
911.02
835.34
9.1
ARTHUR FROMMERS BDGT TRVL
19,012,239
22,320,767
-14.8
321.11
390.71
-17.8
ATLANTIC THE
35,356,852
35,409,510
-0.1
531.14
552.74
-3.9
AUDUBON
13,016,290
12,511,234
4.0
279.16
289.67
-3.6
AUTOMOBILE MAGAZINE
62,320,956
58,934,844
5.7
580.93
578.36
0.4
AUTOWEEK
35,801,956
30,042,296
19.2
1,005.48
847.47
18.6
BABY TALK
64,065,866
69,254,468
-7.5
375.72
429.69
-12.6
BARRONS
61,090,339
54,749,661
11.6
1,253.65
1,173.58
6.8
BASSMASTER
7,882,611
13,945,583
-43.5
191.80
348.71
-45.0
BETTER HOMES & GARDENS
725,045,080
843,721,079
-14.1
1,438.76
1,738.65
-17.2
BICYCLING
37,479,902
35,831,092
4.6
543.77
546.61
-0.5
BLACK ENTERPRISE
28,468,035
30,107,548
-5.4
606.78
653.79
-7.2
BLOOMBERG BUSINESS WEEK
223,352,279
172,662,221
29.4
1,536.71
1,291.10
19.0
BOATING
17,404,112
17,039,535
2.1
424.92
431.48
-1.5
BON APPETIT
88,995,101
90,624,897
-1.8
598.27
631.79
-5.3
BOYS' LIFE
5,161,149
5,512,010
-6.4
109.98
121.10
-9.2
BRIDAL GUIDE
69,875,103
65,809,787
6.2
1,597.86
1,558.20
2.5
BRIDE'S
222,418,898
217,864,031
2.1
2,603.44
2,671.25
-2.5
CAR AND DRIVER
148,622,418
161,070,573
-7.7
771.78
842.56
-8.4
CARIBBEAN TRAVEL & LIFE
6,099,784
6,066,255
0.6
260.85
271.97
-4.1
CELEBRATED LIVING
2,857,431
3,957,975
-27.8
122.55
175.00
-30.0
COASTAL LIVING
26,558,552
29,454,844
-9.8
395.51
453.42
-12.8
CONDE NAST TRAVELER
119,581,266
116,235,194
2.9
972.76
989.57
-1.7
COOKING LIGHT
134,740,547
147,465,843
-8.6
1,107.49
1,280.17
-13.5
COOKING WITH PAULA DEEN MAGAZINE
0
8,941,813
0.00
151.52
COSMOPOLITAN
399,211,343
376,636,893
6.0
1,461.95
1,475.30
-0.9
COUNTRY LIVING
106,126,270
102,037,297
4.0
653.29
652.74
0.1
COUNTRY WEEKLY
6,661,722
6,448,839
3.3
788.62
814.90
-3.2
CRUISING WORLD
26,741,456
25,973,027
3.0
838.83
844.97
-0.7
CYCLE WORLD
22,275,054
28,207,544
-21.0
583.25
557.88
4.5
DEPARTURES
67,667,772
44,997,304
50.4
761.42
531.24
43.3
DESTINATION WEDDINGS & HONEYMOONS
5,056,448
5,682,782
-11.0
295.04
331.01
-10.9
DETAILS
50,543,033
53,736,191
-5.9
697.73
776.95
-10.2
DIABETES FORECAST
8,162,837
8,708,332
-6.3
309.67
348.14
-11.1
DISCOVER
0
12,796,263
0.00
216.52
DUCKS UNLIMITED
8,493,183
7,295,348
16.4
222.66
188.97
17.8
DWELL
26,942,047
26,360,477
2.2
640.71
664.21
-3.5
EATING WELL
6,404,433
5,842,223
9.6
209.99
197.77
6.2
EBONY
36,979,652
32,486,797
13.8
570.98
525.98
8.6
ECONOMIST
125,954,467
126,817,390
-0.7
1,986.49
2,044.93
-2.9
ELLE
331,229,994
307,143,069
7.8
2,315.81
2,287.29
1.2
ELLE DECOR
97,020,468
86,007,228
12.8
1,176.31
1,118.90
5.1
ENDLESS VACATION
10,306,814
10,790,055
-4.5
122.87
130.92
-6.1
ENTERTAINMENT WEEKLY
197,472,138
193,403,527
2.1
1,109.34
1,145.54
-3.2
ENTREPRENEUR
77,974,636
80,533,031
-3.2
902.06
937.51
-3.8
ESPN MAGAZINE
299,430,619
306,154,553
-2.2
1,296.15
1,384.69
-6.4
ESQUIRE
121,335,909
101,613,365
19.4
942.59
830.25
13.5
ESSENCE
123,128,135
119,009,983
3.5
1,258.79
1,289.13
-2.4
EVERY DAY W/ RACHAEL RAY
86,388,357
107,616,049
-19.7
585.38
742.52
-21.2
EVERYDAY FOOD
22,073,312
26,246,028
-15.9
326.73
414.70
-21.2
EXECUTIVETRAVEL SKYGUIDE
7,560,100
8,226,727
-8.1
284.88
319.28
-10.8
FAMILY CIRCLE
392,104,151
443,922,919
-11.7
1,435.25
1,693.39
-15.2
FAMILY FUN
102,036,198
118,726,368
-14.1
547.60
668.11
-18.0
FAMILY HANDYMAN
61,606,056
55,568,649
10.9
554.63
505.94
9.6
FAST COMPANY
49,036,007
44,440,327
10.3
570.02
538.85
5.8
FIELD & STREAM
82,368,636
74,948,113
9.9
578.31
564.75
2.4
FINE COOKING
2,020,102
1,846,684
9.4
77.56
73.54
5.5
FIRST FOR WOMEN
33,037,666
40,359,609
-18.1
462.59
584.28
-20.8
FIT PREGNANCY
32,135,776
31,140,848
3.2
511.73
525.54
-2.6
FITNESS
123,152,607
124,964,823
-1.5
812.38
860.25
-5.6
FLEX
29,354,765
36,221,286
-19.0
2,050.75
2,496.76
-17.9
FLYING
12,899,600
11,934,812
8.1
480.15
475.69
0.9
FOOD & WINE
97,880,802
97,527,136
0.4
1,064.99
1,102.13
-3.4
FOOD NETWORK MAGAZINE
65,076,031
51,361,779
26.7
888.00
796.46
11.5
FORBES
255,087,857
252,932,933
0.9
1,772.17
1,844.84
-3.9
FORTUNE
203,995,694
195,298,894
4.5
1,525.68
1,539.23
-0.9
GARDEN DESIGN
7,050,392
7,092,949
-0.6
183.56
199.19
-7.8
GLAMOUR
311,724,019
320,616,300
-2.8
1,502.34
1,624.32
-7.5
GOLF DIGEST
124,968,875
127,687,044
-2.1
844.02
903.97
-6.6
GOLF MAGAZINE
156,375,597
151,979,817
2.9
832.07
852.14
-2.4
GOLF WORLD
34,118,374
33,745,218
1.1
858.06
878.95
-2.4
GOOD HOUSEKEEPING
511,540,122
532,650,159
-4.0
1,378.85
1,517.68
-9.1
GQ
188,761,662
186,607,764
1.2
1,225.72
1,308.15
-6.3
GUIDEPOSTS
33,098,954
34,273,925
-3.4
415.90
447.49
-7.1
HARPER'S BAZAAR
201,409,524
206,699,717
-2.6
1,656.31
1,794.18
-7.7
HARVARD BUSINESS REVIEW
18,962,833
15,624,891
21.4
436.04
374.31
16.5
HEALTH
86,637,513
100,775,759
-14.0
789.80
963.82
-18.1
HOT ROD
59,258,687
59,576,282
-0.5
547.56
562.45
-2.6
HOUSE BEAUTIFUL
99,147,387
98,945,648
0.2
684.45
710.89
-3.7
IN STYLE
389,793,577
367,715,719
6.0
2,544.92
2,512.38
1.3
IN TOUCH WEEKLY
88,361,740
100,009,324
-11.6
758.40
872.42
-13.1
INC.
52,214,588
56,009,377
-6.8
653.80
722.06
-9.5
ISLANDS
8,170,879
7,925,892
3.1
233.09
261.67
-10.9
J-14
4,916,515
5,241,718
-6.2
158.63
174.44
-9.1
JET
13,033,867
13,557,570
-3.9
394.02
432.60
-8.9
KIPLINGERS PERSNL FINANCE
22,396,570
22,114,665
1.3
338.41
305.97
10.6
LADIES' HOME JOURNAL
217,348,184
285,421,413
-23.9
948.76
1,098.43
-13.6
LATINA
32,474,310
28,316,184
14.7
677.46
598.36
13.2
LIFE & STYLE WEEKLY
28,490,944
27,568,905
3.3
475.34
469.68
1.2
LUCKY
133,546,754
140,399,509
-4.9
1,119.89
1,232.19
-9.1
M MAGAZINE
3,422,711
3,502,486
-2.3
145.77
153.75
-5.2
MARIE CLAIRE
184,568,245
163,748,940
12.7
1,429.54
1,343.59
6.4
MARLIN
6,535,203
6,810,408
-4.0
462.76
496.64
-6.8
MARTHA STEWART LIVING
183,195,281
185,456,630
-1.2
1,079.42
1,150.43
-6.2
MARTHA STEWART WEDDINGS
40,298,207
35,431,496
13.7
1,006.91
916.62
9.9
MAXIM
137,164,290
155,226,039
-11.6
504.25
599.92
-15.9
MEN'S FITNESS
53,703,637
48,166,364
11.5
700.08
657.36
6.5
MEN'S HEALTH
147,707,186
156,112,474
-5.4
778.57
865.72
-10.1
MEN'S JOURNAL
90,859,999
83,526,388
8.8
863.22
833.93
3.5
MIDWEST LIVING
61,120,491
65,874,028
-7.2
436.52
492.82
-11.4
MONEY
116,982,536
122,150,082
-4.2
541.76
593.67
-8.7
MORE
130,179,181
129,434,559
0.6
830.85
858.99
-3.3
MOTOR TREND
132,050,125
136,834,242
-3.5
726.32
799.85
-9.2
MOTORBOATING
12,241,885
12,273,648
-0.3
335.97
334.84
0.3
MUSCLE & FITNESS
84,456,167
92,236,360
-8.4
1,483.21
1,705.13
-13.0
NATIONAL ENQUIRER
38,091,568
42,204,498
-9.7
811.49
791.48
2.5
NATIONAL GEOGRAPHIC
95,565,208
86,267,593
10.8
398.84
380.01
5.0
NATIONAL GEOGRAPHIC KIDS
8,678,291
7,138,025
21.6
84.00
75.32
11.5
NATIONAL GEOGRAPHIC TRVLR
33,317,579
33,828,444
-1.5
404.95
435.29
-7.0
NATURAL HEALTH
15,268,029
16,513,532
-7.5
320.13
363.64
-12.0
NEW YORK MAGAZINE
203,571,662
188,233,604
8.1
2,607.95
2,473.01
5.5
NEW YORKER
167,686,129
166,025,746
1.0
1,166.57
1,187.42
-1.8
NEWSWEEK
140,729,808
159,459,141
-11.7
745.43
895.70
-16.8
NEXOS
4,125,502
4,938,192
-16.5
177.58
213.89
-17.0
O-THE OPRAH MAGAZINE
211,563,598
220,985,148
-4.3
1,359.46
1,448.17
-6.1
OK WEEKLY
84,814,995
85,725,008
-1.1
1,053.13
1,065.81
-1.2
ORGANIC GARDENING
5,819,642
5,289,361
10.0
222.47
219.14
1.5
OUT
17,913,498
19,288,038
-7.1
539.80
580.33
-7.0
OUTDOOR LIFE
36,420,194
32,905,458
10.7
435.57
427.09
2.0
OUTSIDE MAGAZINE
85,110,114
73,302,306
16.1
840.89
734.41
14.5
PARENTING EARLY YEARS
110,670,922
127,463,722
-13.2
801.06
961.54
-16.7
PARENTING SCHOOL YEARS
35,525,246
43,125,978
-17.6
680.66
854.36
-20.3
PARENTS
234,881,099
247,585,965
-5.1
1,318.48
1,445.21
-8.8
PEOPLE
996,770,296
1,014,346,650
-1.7
3,356.93
3,556.20
-5.6
PEOPLE EN ESPANOL
68,277,573
49,864,654
36.9
952.19
724.14
31.5
PEOPLE STYLE WATCH
99,133,847
65,564,579
51.2
1,303.12
940.34
38.6
PLAYBOY
50,272,650
40,197,978
25.1
437.86
386.23
13.4
POPULAR MECHANICS
104,876,171
104,587,989
0.3
757.31
786.51
-3.7
POPULAR PHOTOGRAPHY
49,050,739
48,213,491
1.7
790.61
811.38
-2.6
POPULAR SCIENCE
81,200,456
72,398,699
12.2
600.25
560.48
7.1
POWER & MOTORYACHT
31,626,205
25,335,024
24.8
1,082.31
866.59
24.9
PREVENTION
114,033,330
123,107,701
-7.4
773.05
877.76
-11.9
RD LARGE EDITION/ESR RDNG
16,158,393
10,235,701
57.9
288.75
179.69
60.7
READER'S DIGEST
168,999,575
144,052,944
17.3
816.62
698.83
16.9
READYMADE
3,634,894
5,294,113
-31.3
90.93
159.24
-42.9
REAL SIMPLE
278,622,939
276,897,573
0.6
1,553.92
1,639.84
-5.2
REDBOOK
224,372,565
228,788,936
-1.9
1,342.12
1,437.82
-6.7
RENOVATION STYLE
7,819,124
11,623,279
-32.7
77.54
108.87
-28.8
ROAD & TRACK
81,752,923
93,034,837
-12.1
779.91
824.48
-5.4
ROBB REPORT
43,752,561
42,981,734
1.8
1,311.63
1,321.80
-0.8
ROLLING STONE
175,326,359
168,637,043
4.0
939.81
952.01
-1.3
RUNNERS WORLD
88,907,250
86,550,866
2.7
671.25
702.84
-4.5
SAILING WORLD
5,362,786
4,902,318
9.4
344.65
327.56
5.2
SALT WATER SPORTSMAN
14,241,375
13,002,979
9.5
387.22
350.95
10.3
SATURDAY EVENING POST
3,811,510
3,662,450
4.1
197.82
190.48
3.9
SAVEUR
19,537,641
20,088,223
-2.7
422.38
451.76
-6.5
SCHOLASTIC PARENT & CHILD
60,043,868
69,805,379
-14.0
513.49
638.74
-19.6
SCIENTIFIC AMERICAN
18,909,120
19,206,434
-1.5
259.61
278.42
-6.8
SCUBA DIVING
2,469,974
2,546,808
-3.0
176.34
189.01
-6.7
SELF
160,228,377
161,738,683
-0.9
926.93
979.35
-5.4
SER PADRES
18,196,959
15,520,523
17.2
220.40
195.25
12.9
SEVENTEEN
108,452,299
98,529,439
10.1
770.18
739.97
4.1
SHAPE MAGAZINE
206,800,663
210,842,274
-1.9
1,163.33
1,269.58
-8.4
SIEMPRE MUJER
18,596,122
12,323,358
50.9
317.30
241.21
31.5
SKI
23,751,771
23,624,347
0.5
415.11
451.14
-8.0
SKIING
0
1,572,061
0.00
46.06
SMARTMONEY
32,737,916
37,585,158
-12.9
338.18
409.30
-17.4
SMITHSONIAN
66,744,846
55,026,244
21.3
431.24
362.60
18.9
SOAP OPERA DIGEST
17,475,535
18,555,851
-5.8
731.86
800.24
-8.5
SOUND & VISION
10,320,376
10,636,114
-3.0
257.39
279.73
-8.0
SOUTHERN LIVING
181,589,299
177,154,085
2.5
941.77
965.20
-2.4
SOUTHWEST AIRLINES SPIRIT
53,810,633
51,737,456
4.0
1,296.56
1,308.06
-0.9
SPA
2,711,355
2,804,889
-3.3
218.98
255.14
-14.2
SPECTRUM
6,703,654
6,349,760
5.6
328.40
298.38
10.1
SPIN
21,600,071
23,841,217
-9.4
378.33
418.91
-9.7
SPORT DIVER
8,150,632
8,794,527
-7.3
279.99
314.88
-11.1
SPORT FISHING
9,439,715
8,891,913
6.2
339.84
314.12
8.2
SPORTING NEWS
18,123,176
23,223,624
-22.0
320.32
413.90
-22.6
SPORTS ILLUSTRATED
576,453,050
571,975,853
0.8
1,493.78
1,567.17
-4.7
SPORTS ILLUSTRATED KIDS
5,966,083
6,713,738
-11.1
92.77
105.40
-12.0
STAR
157,498,012
167,856,037
-6.2
1,293.41
1,344.08
-3.8
SUNSET
69,904,439
74,377,836
-6.0
601.53
665.95
-9.7
TASTE OF HOME
26,603,150
26,955,098
-1.3
184.78
190.08
-2.8
TECHNOLOGY REVIEW
2,942,966
3,006,149
-2.1
110.69
123.04
-10.0
TEEN VOGUE
98,273,358
91,582,175
7.3
821.93
799.58
2.8
TENNIS
15,248,070
15,774,714
-3.3
274.98
295.51
-6.9
TEXAS MONTHLY
69,857,508
61,916,550
12.8
1,813.15
1,631.85
11.1
THE WEEK
45,182,971
48,609,594
-7.0
671.22
771.07
-12.9
THIS OLD HOUSE
52,376,086
46,435,197
12.8
545.87
504.43
8.2
TIME
419,400,212
413,388,198
1.5
1,370.30
1,405.52
-2.5
TIME OUT NEW YORK
32,480,052
37,747,458
-14.0
1,701.79
2,063.99
-17.5
TOWN & COUNTRY
76,181,062
85,394,332
-10.8
841.85
957.97
-12.1
TRADITIONAL HOME
77,366,062
96,111,583
-19.5
516.00
592.72
-12.9
TRANSWORLD MOTOCROSS
11,333,691
10,911,103
3.9
1,014.54
979.69
3.6
TRANSWORLD RIDE BMX
3,758,303
4,263,194
-11.8
383.82
433.75
-11.5
TRANSWORLD SKATEBOARDING
21,034,467
23,771,505
-11.5
955.87
1,079.98
-11.5
TRANSWORLD SNOWBOARDING
18,560,769
18,669,912
-0.6
913.31
920.83
-0.8
TRANSWORLD SURF
9,961,533
9,393,741
6.0
906.41
854.69
6.1
TRANSWORLD WAKEBOARDING
4,159,190
3,730,956
11.5
405.32
382.65
5.9
TRAVEL+LEISURE
135,792,558
126,813,198
7.1
1,145.53
1,119.96
2.3
TV GUIDE
103,822,537
94,713,259
9.6
683.01
661.27
3.3
TWIST
2,634,731
3,140,398
-16.1
148.77
182.66
-18.6
US AIRWAYS MAGAZINE
13,810,363
19,270,040
-28.3
483.79
673.91
-28.2
US WEEKLY
354,223,350
332,954,018
6.4
1,726.50
1,696.51
1.8
VANITY FAIR
261,233,354
236,220,158
10.6
1,476.54
1,430.86
3.2
VERANDA
34,443,135
28,487,105
20.9
550.22
469.60
17.2
VOGUE
389,591,959
342,216,589
13.8
2,509.66
2,306.39
8.8
W
103,664,338
93,697,493
10.6
1,089.20
1,031.84
5.6
WEIGHT WATCHERS
40,734,501
36,355,161
12.0
545.32
502.75
8.5
WHOLE LIVING
31,024,709
28,746,154
7.9
559.23
575.07
-2.8
WIRED
99,835,278
84,889,965
17.6
938.04
861.30
8.9
WOMAN'S DAY
386,901,556
416,170,105
-7.0
1,374.13
1,532.86
-10.4
WOMANS WORLD
30,209,362
31,352,156
-3.6
330.97
356.85
-7.3
WOMEN'S HEALTH
102,125,506
101,285,740
0.8
585.04
615.06
-4.9
WOOD MAGAZINE
18,217,642
19,153,098
-4.9
204.81
221.14
-7.4
WORKING MOTHER
34,220,463
37,280,783
-8.2
456.91
512.02
-10.8
YACHTING
45,760,096
42,215,194
8.4
1,209.20
1,166.73
3.6
MAGAZINES TOTAL
20,086,199,882
20,078,096,150
0.0
164,224.78
169,552.48
-3.1
AMERICAN PROFILE
235,640,457
242,724,476
-2.9
499.94
548.86
-8.9
DASH
35,920,506
3,696,800
871.7
106.35
11.08
859.8
LOS ANGELES TIMES MAG
12,158,631
12,763,594
-4.7
394.64
421.07
-6.3
NEW YORK TIMES MAGAZINE
258,825,482
262,880,814
-1.5
2,203.76
2,250.29
-2.1
PARADE
564,187,246
632,834,229
-10.8
556.57
638.77
-12.9
RELISH
117,728,514
148,073,249
-20.5
143.32
194.34
-26.3
SPRY
48,585,168
50,676,501
-4.1
107.18
129.16
-17.0
USA WEEKEND
372,303,188
418,676,148
-11.1
505.71
576.33
-12.3
SUNDAY MAGAZINES TOTALS
1,645,349,193
1,772,325,811
-7.2
4,517.47
4,769.90
-5.3
OVERALL TOTALS
21,731,549,075
21,850,421,961
-0.5
168,742.25
174,322.38
-3.2
*Data as of January 6th, 2012
No items were found.